August 18th, 2010
Founded in 1913, Prada has become one of the top design houses in the world. Originally known as Prada brothers, the company was based solely in Italy with Mario Prada at the helm, but over time its appeal has spread across the globe. Today, the company is known for a wide range of high fashion items including Prada sunglasses.
Initially, Prada’s focus centred on the production of leather goods and continued to do so into the 1970’s. When Miuccia Prada took over the business in 1978, Prada gradually branched out into other areas such as designer clothing and accessories. Prada did not put its name to an eyewear range until 1999.
Prada sunglasses are manufactured to very high standards with superb lenses that protect your sensitive eyes from harmful UV rays. The Prada sunglasses styles are bang on trend to ensure that when you step out wearing a pair you look and feel your best. For all you fashionista out there you probably already know that Prada sunglasses are one of the hottest trends in designer sunglasses sector.
Sitting alongside other high fashion brands, Prada sunglasses are often sported by celebrities around the world. High profile celebrities such as Paris Hilton, Ashley Greene and Jessica Simpson to name but a few have all been seen wearing Prada sunglasses. It is perhaps little wonder then that Prada sunglasses have become so extremely popular.
Prada sunglasses offer unique styling and effortless cool. Giving you the ability to wear a brand that looks super trendy and equally elegant, Prada eyewear is a must for anyone who is serious about being stylish. Whether you’re looking for simple and stylish or ultra glamorous, Prada can cater for all tastes. As one of the most popular brand extensions for Prada, the sunglasses range is sought after and in demand. If you’re looking for luxury designer sunglasses then Prada is the brand to buy.
Looking for Prada sunglasses? Browse and buy online, or call us if you have a query on 0115 958 2888, or email info@sunglasses-direct.co.uk.
Tags: designer sunglasses, prada sunglass
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July 27th, 2010
In a departure from our usual celebrity sunglasses posts, today we bring you some more about the new MDG sunglasses from Madonna and D&G.
In a press release Domenico Dolce and Stefano Gabbana stated that;
“Designing an eyewear line with Madonna was a new experience for us. The oversized and wraparound designs are sexy and very feminine, like our clothes. Madonna’s creative contribution and unique point of view were key, even in designing the MDG logo”
Madonna herself, is the face of the MDG ad campaign which has been shot in New York by Steven Klein. In the campaign, Madonna is portrayed as a mysterious, sensual star of a film noir who is caught on camera with a somewhat intriguing man.
To help give a more a cinematographic feel, the whole campaign has been shot using a video camera. This allows both the film and the photographs to be reminiscent of a short film or an old-fashioned movie.
“The voyeuristic images metaphorically evoke the essence of a star such as Madonna: admired, spied, adored, pursued and desired, but never fully revealed, shrouded as she is in dark glasses and mystery.”
Sunglasses Direct has these new Madonna sunglasses in stock right now so why not get your hands on a pair without delay. Buy them on the website.
Tags: madonna sunglasses, mdg sunglasses
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July 27th, 2010
Aviator sunglasses are a very popular sunglasses style, first developed by Ray-Ban. Characterized by a dark, often reflective lenses and having an area around two or three times the size of the eye socket, the Ray-Ban aviator also has metal frames with paddles or wire temples that hook behind the ears.
The Ray ban Aviator 3025 was first produced for and championed by World War II fighter pilots in 1936. The double bridge was perfect for the pilot’s cigarette to fit comfortably in, while flying. The Ray-Ban Aviator became even more well-known when General Douglas MacArthur landed in the Philippines during World War II wearing a pair. Photographers snapped several pictures of him wearing them that appeared in the newspapers. They then became an instant hit with many Americans.
Continuing to grow in popularity, the aviator sunglasses style became one of the must have styles during the sixties, and then even more so in the 1980s. This is largely due to both pop stars such as Michael Jackson, and their prevalence in films such as Top Gun, where they were worn by Val Kilmer and Tom Cruise.
However, it is not only celebrities that love the Ray-Ban aviator. They are hugely popular with both the military and the police force too. This is largely due to their excellent cancellation of glare, durability and prevention of eye contact which can extremely important. Ray-Ban aviator sunglasses are also popular in the shooting field.
The Ray-Ban Aviator 3025 is now one of the most emulated sunglass styles in the history of sunglasses and has made a massive comeback over the last couple of years. The Ray-Ban aviator have once again become one of the must have sunglasses for top celebrities, fashionista and the general public alike. The Ray-Ban brand has become one of the best loved names and produces many of the most iconic styles we know. Think about it for a minute, if you were to name some sunglasses of the top of your head, chances are that the aviator, wayfarer and clubmaster would rank high for most.
To get your hands on some Ray-Ban 3025 aviators or even other Ray-Ban sunglasses, why not take a look at the huge range in stock at Sunglasses-Direct.
Tags: designer sunglasses, ray-ban aviator, ray-ban sunglasses
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July 20th, 2010
Based on Browline spectacle frames originally designed in 1947, the Ray-Ban Clubmaster is arguably one of the most easily recognised sunglass designs of all time. The Browline frame was first made popular in the 1950’s where they made up for almost 50% of all spectacles sold in the US during this period.
Ray-Ban chose to use this frame style for their Clubmaster sunglasses and is still making them today due to their timeless looks. With its retro design, the Clubmaster is as fashionable today as it ever was and in fact has once again become one of the ‘must have sunglasses’ styles for 2009/10.
Worn by counter-culture intellectuals and civil rights leaders from times gone by, it has become the perfect choice for a new generation of afficinados discovering these designer sunglasses for the first time as well as those who grew up with their classic lines.
Worn by a multitude of style icons and celebrities alike it is easy to see why Ray-Ban Clubmaster sunglasses are still as popular today as they ever were. Worn in films such as Reservoir Dogs by Tim Roth, recently sported around town by Kylie Minogue and even to court by Lindsay Lohan, the Clubmaster is a firm favourite.
Ray-Ban Clubmasters are available in a wide range of colours from the classic Black and Tortoise shell, to the new kids on the block such as Cobalt Blue Marble and Pearl White.
Want to get your hands on a pair of Ray-Ban Clubmaster sunglasses for yourself? Why not visit Sunglasses Direct where you can find a pair of these designer sunglasses from just £80. What’s more is that you can take advantage of free delivery too. Check out our website for more details!
Tags: designer sunglasses, ray-ban clubmaster, ray-ban sunglasses
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June 9th, 2010
As the music festival season kicks off, it’s time to indulge in a little festival fashion – getting the right designer sunglasses can make or break an outfit.
Ray-Bans rock, Chanel is chic, and Jimmy Choo is more than a shoe – having designer labels on you shades is one way of achieving rock star cool. Designer sunglasses from the likes of Prada, Dolce & Gabbana and Police are in big demand at must-go music festivals like Glastonbury and Bestival. Music festivals are places to see some of the hottest acts on the planet, but they’re also a chance to look hot too. The fashion mags are crammed with photos of celebrities sporting festival chic, often led by the likes of Kate Moss, who manages to make a pair of wellies look stylish with the right pair of Gucci sunglasses.
Music Festivals: Pack a Mac, Sunglasses and Wellies
Music festivals are a chance to put some rock-chick style into your wardrobe. And the sure-fire way to get the look right is to opt for a designer brand. If in doubt, flick through a celebrity magazine and check out what brands your favourite celebrity is donning this year – you can be guaranteed the magazine will dissect celebrities every designer choice from their shoes to their shades; Ray-Ban, Chanel, Oakley, Prada, Dolce & Gabbana, Police, Gucci, Emporio Armani and Jimmy Choo are all hot names in the sunglasses game. Choosing big brands you’re safe in the knowledge that your shades won’t date, but will simply become timeless designer classics. With leading designer sunglasses, you know that even if the sun isn’t shining, you’ll shine out in the crowd.
Designer Sunglasses – Stay Cool
No matter what the weather, festival-goers need to always pack a few essentials – including macs and wellies, as well as suncream and sunglasses. As with many British outdoor events, the chances are it will start out sunny and turn wet, or vice-versa. Variable weather is one of the few guarantees.
Many music festivals tend to be family affairs. It’s important you make sure your children are protected from the elements too. Always pack and use suncream whatever the weather, take your waterproofs and invest in sunglasses for your children. Research has shown that toddlers are vulnerable to the sun’s rays as the lenses of a child’s eye are more transparent. Excessive exposure to sunlight can potentially damage the eyes. It’s important to buy a good pair of sunglasses that offer the right UV protection.
Looking for designer sunglasses? Browse and buy online, or call us if you have a query on 0115 958 2888, or email info@sunglasses-direct.co.uk.
Tags: designer sunglasses, fashion sunglasses
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June 9th, 2010
Sunglasses are not just about style, they’re about protection too – which is why you should always make sure your shades are authentic.
Designer sunglasses are much sought after all over the world. And like all designer goods, there’s a strong market in flogging fake designer sunglasses. But it’s important to know you’re buying the real deal, not just so that you are getting that authentic sense of style, but also to protect your eyes. Style is one of the biggest considerations people make when buying a pair of sunglasses, according to a survey by the American Optometric Association.
But protection should be top of the list. If you’re buying genuine designer sunglasses including Ray-Ban, Chanel, Oakley, Prada, Dolce & Gabbana, Police, Gucci, Emporio Armani, Jimmy Choo, Fendi, Tom Ford, Bvlgari or Roberto Cavalli, then you can be assured the sunglasses will offer you the right protection.
Counterfeit designer sunglasses may give you a hint of the genuine style, but they’ll definitely fall short on protecting your eyesight from sun damage.
Designer Sunglasses: Quality Protection and Style
A spokesman for the American Optometric Association said in a press release about the survey: “Overexposure to UV (ultraviolet) rays has been linked to a variety of problems, including age-related cataracts and degeneration of the cornea.”
But the survey found that people felt how their sunglasses looked was more important to people than their eye health. Buying a well known, high quality designer brand like Gucci or Police will ensure you’ll receive the best protection as well as look good.
Other problems with eye health as a result of sun damage can include abnormal growths on the retina and sunburn – causing blurred vision, temporary loss of vision and even in the worst case scenario, blindness.
UV protection is a given with top designer sunglasses like Chanel or Emporio Armani. It’s another reason to make sure when you shop for designer sunglasses, you stick with the trusted brands, and buy them from trusted sources. The American Optometric Association recommends to avoid UV damage to your eyes, you should:
- Invest in quality sunglasses that block out 99, or 100% of UV-A and UV-B radiation and 75-90% of visible light.
- Grey lenses are the best shade to go for as they reduce the intensity of the light without changing the colour of the world around you, making them a more natural choice.
- If you are concerned about your sight, or sun damage, make sure you get a regular eye check up.
- Wear your sunglasses not just when it’s bright sunshine but in cloud too – UV rays can still be harmful on bright, cloudy days.
Get the Movie Star Look with Sunglasses Direct
At Sunglasses Direct we offer a number of styles that will help you to keep ahead of the crowd. Browse and buy online, or call us on 0115 958 2888, or email info@sunglasses-direct.co.uk.
Tags: designer sunglasses, fashion sunglasses
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June 9th, 2010
Carrera made its debut into the world of fashion eyewear in early 1956 focusing on the sports sector of the market. The company has always provided high quality, cutting edge sports eyewear that has become infamous within the eyewear industry.
Carrera sunglasses are inspired by the famous yearly car-racing event held in Mexico. Carrera have many celebrity followers such as Kanye West who has been seen recently wearing a variety of different frames.
Carrera’s range of sunglasses this season offer a variety of metal aviators and plastic styles in a range of colours. Some of the coloured frames including the Safari and Crosser are set to be big this season, as bright plastic frames really come into fashion
Carrera don’t just cater for the young, teenager they also provide sensible, fashionable sunglasses for the more mature consumer, in frames such as the Gladius, Roadster and Magic. These frames offer style, and excellent design without the brash, colours of the younger sunglasses on offer.
Carrera only use the latest technology in all their sunglasses, their hinges are designed to be durable and their lenses are often graduated giving a softer look on the face.
Carrera sunglasses are like no other on the market, offering such a diverse range of styles and designs for such reasonable prices. With majority of their sunglasses costing under £100 it is quality and fashion at a slice of the price of some of the other designer sunglasses available on the market at present.
For Carrera sunglasses aswell as a wide range of designer sunglasses at Sunglasses-Direct.
Tags: Carrera Sunglasses, designer sunglasses, sports sunglasses
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June 9th, 2010
Bvlgari is a brand initially associated with high-end luxury Italian jewellery. Bvlgari has been setting the trends in luxury jewellery for many years and has now branched off into watches, handbags, fragrances, and eventually in November 1998 into spectacles and sunglasses. Their optical collection has been massively successful selling in high-end opticians, with price points to match their brand image!
Bvlgari sunglasses are innovative in design yet have a classic feel about them. The intricate detailing on the temples and lenses, make them a real must have piece! Bvlgari sometimes use Swarovski crystals on their temple designs bringing real elegance to their sunglasses.
All Bvlgari sunglasses are produced in Italy, to a very high standard and offer a full UVA/B/C protection, and offer polycarbonate lenses that are extremely hardwearing and durable.
The soft designs exude elegance and femininity, with a range of visors, aviators and small plastics Bvlgari offer a pair suitable for all ages and tastes. Bvlgari sunglasses can either offer a branded, bling pair of sunglasses or a much softer option in their small plastic frames showing the diversity in styles. Men and women are now wearing Bvlgari sunglasses down to the design and quality.
Bvlgari often bring out a range of limited edition sunglasses, including their recent fireworks range, with beautiful crystal detailing on the temple and were a massive hit with Bvlgari admirers!
Bvlgari sunglasses have become infamous with the world’s rich and famous for their design and quality, so why not buy yours now from Sunglasses-Direct.
Tags: Bvlgari Sunglasses, designer sunglasses, fashion sunglasses
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June 9th, 2010
Gucci the Italian fashion house is a world famous brand for high quality, luxury clothing and accessories and owning a pair of Gucci sunglasses is a way of owning a slice of the sophistication and styling of Gucci with out the massive costs of their clothing!
Gucci sunglasses offer a variety of styles from visors and aviators to large plastics, all with great design and style. Gucci sunglasses are a symbol of the latest designs and fashions; their styles cater for all ages from the young fashion conscious teenage girl through to the more mature gentleman, they really consider their consumers when styling their sunglasses and this is obvious in their styling.
The iconic GG logo from Gucci is still available on some of their sunglasses however many of their new frames now have the simple ‘Gucci, Made In Italy’ logo on a small metal plague, or a simple ‘Gucci’ logo, both a softer more universal look for men and women.
All Gucci sunglasses are produced in Italy to a very high standard and offer full UVA/B/C protection with polycarbonate lenses that are very durable.
On Gucci’s female sunglasses they tend to use gold detailing, as it is a softer more feminine colour and silver on the male frames.
Many celebrities have been seen wearing
Gucci sunglasses are a must for any fashion admirer and follower with their reasonable price tags, it allows you to own part of the fashion house for a fraction of the price. Get yours from Sunglasses-Direct!
Tags: designer sunglasses, fashion sunglasses, gucci sunglasses
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June 9th, 2010
Tom Ford has a long history in the fashion industry having worked as creative director within one of the most successful fashion houses in the world- Gucci. However he then decided to go it alone with his own fashion label, which has proved to be massively successful!
Tom Ford Sunglasses have become one of the world’s most successful sunglass ranges in 2009 with an over whelming demand for his innovative, chic designs. Celebrities are being seen wearing them on a daily basis; because of the craftsmanship and exclusive contemporary styling he has to offer.
Tom Ford sunglasses have been around for a few years however they have only really come into the limelight within the last two years. The female collections offer a sophisticated, glamorous look with outstanding quality manufacturing for great comfort.
The male collections offer highly stylish contemporary sunglasses with the same quality that are great for every occasion. All Tom Ford sunglasses have a name for example, Tom Ford Jennifer (FT008) that has been a brilliant seller, with its classic shape, and available in some beautiful colours.
Tom Ford’s iconic gold ‘T’ on his sunglasses is a subtle logo that speaks class and elegance, and anyone that knows anything in the fashion world will know the branding on his frames!
Tom Ford recently was asked to produce a frame for the James Bond movie Quantum of Solace, to be worn by Daniel Craig in the film. Tom Ford produced the small aviator FT108 007, which is available in 4 different colour options, however he wore the silver with blue lens in the film.
Tom Ford 2009 spring/summer collection offers some new designs that are inventive and fresh, with the Lilliana (FT0131) and Miranda (FT0130) offering a new version of the successful Whitney (FT009) with a metal frame and the infamous crossed bridge. New large acetates in the Sandrine (FT0124) and the Anais (FT0125) offer a chic style with the lightweight comfort of Tom Ford acetate sunglasses. Even though his new designs are selling well, his older styles still sell year in year out, the Jennifer, Charles, Whitney and Raquel are timeless pieces that’s have given Tom Ford his name in the sunglass world.
With such massive celebrities such as Brad Pitt, Jennifer Anniston, Britney Spears, Beyonce Knowles, Coleen Rooney, Cheryl Cole, and Lily Allen wearing Tom Ford sunglasses is no wonder they are in such high demand!
Tom Ford sunglasses are the must have for 2009 and are set to be big for coming years so get yours now.
Tags: designer sunglasses, fashion sunglasses, Tom Ford sunglasses
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