Sunglasses were not prada's first taste of the fashion business.Prada is an Italian luxury goods company established in 1914. Items manufactured by Prada include: ready-to-wear, leather accessories, luggage, shoes and sunglasses. Prada is considered to be one of the most influential fashion label names. Owning Prada items, such as Prada handbags or Prada swimsuits is a status symbol, telling the world that you are successful, and know how to enjoy the finer things in life.
The sunglasses company Prada was first only a leathergoods store that was founded in Italy's fashion capital Milan. Then, in 1978, Miuccia Prada changed the company completely, and made it into a luxury clothing and fashion house. At first, Prada added a set of military spec black nylon backpacks. While the items had difficulty selling at first, they did eventually become Prada's first big commercial success. During the same time as their release, Prada began opening up designer stores in cities in Europe and the United States, such as London and New York. The Prada shoe line was released in 1983. In 1985, the first Prada handbag was released by Prada, and quickly became a success. Prada's ready-to-wear collection was released in 1988.
Prada sunglasses first came out in 1996 designer by Prada and manufacture by EID its own manufacturing arm. Prada sunglasses became the first prada item which anybody could afford without paying thousands of pounds like their handbags. Prada sold the rights to manufacture their sunglasses to Luxoticca in 2003 , a sunglasses manufacturer who already made sunglasses and eyewear for Chanel, Ray-Ban, Dolce & Gabbana, Bvlgari and polo. Now Prada sunglasses are the most stylist on the market.
At the moment , Prada also has runway shows, with other fashion houses, like Versace or Louis Vuitton. Prada is known as being a fashion house that likes to use new designers and models. New models are even selected sometimes to open the fashion show for Prada. This is a very rare action taken by fashion houses.
Today, most people who want to own a piece of Prada, will probably want to purchase a Prada handbag. When you look at a Prada handbag, be sure to notice the fine stitching and expert craftsmanship that goes into each Prada handbag. Also, notice that the Prada symbol, a silver and black triangle, is not easily visible on the Prada handbag. This is a direct contrast to other luxury brands, where the logo is easily visible. Thus, the Prada handbag has a special appeal, known as “anti-status,” which, ironically, increases the appeal of the Prada handbag.
Prada Sunglasses to buy on-line.